The term cosmeceutical was first used by Albert Kligman, the University of Pennsylvania researcher credited with discovering the effectiveness of Retin-A, a vitamin A, in smoothing aging skins. Now this term is used broadly to describe a spectrum of topical ingredients that are potentially benificial to the skin, specifically beneficial in treating skin photo-aging.
Bella Rosa anti aging skin care products incorporate cosmeceuticals in a safe effective way to maximize anti aging effects.  Only the safest, gentlest and those that have been proven most effective in anti aging cosmeceuticals are used.

Botox is an invasive expensive procedure which can have unexpected outcomes in some.  A safer gentler approach is to use botox alternatives such as argireline and other products.  These wrinkle relaxers are neuropeptides which work topically to smooth wrinkles and promote youthfull skin.  DMAE is another product thought to reduce sagging of the skin and give the skin an actual "lift" without plastic surgery.  Bella Rosa anti aging products contain these botox and surgery alternatives.